A new development turns every windshield into an AR display

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Augmented reality technology is no longer unusual. Take the same smartphones: Almost every modern (and not very modern) device can be easily controlled with augmented reality and offers its users a new experience. But everything usually boils down to simple games or travel applications. Is there a more serious use of AR? It seems to be there. And Beijing-based Futurus is ready to demonstrate what will soon show the technology that turns every glass of a car into an AR display.

Turn a windshield into an AR projector? That sounds good!

Why do cars need augmented reality?

The answer is obvious because it is needed to provide drivers and passengers with useful and entertaining information. The company is ready to present its new development of the "projection of the light field" at CES 2020 early next year.

With a viewing angle of 60 degrees and a resolution of 80 pixels per degree, these elements designed by the projection can be used to display the dangers recognized by the vehicle systems on the roads, to highlight lanes and to project navigation instructions directly in front of the driver, so that they can "Drawn" appear on the go and even as an information screen synchronized with the user's smartphone. Do you want such an advanced windshield? Write about it in the comments and in our chat in the telegram.

See also: Five breakthroughs in augmented and virtual reality that we are waiting for

The creators of an interesting technology say that the projected image can also act as a giant passenger entertainment screen that works so that the driver can't see what everyone else is seeing so as not to be distracted from the road. Futurus representatives state that they have already signed contracts for the delivery of technology with well-known automobile manufacturers, but no specific companies are called.

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The ability to fill your entire windshield with digital information seems to be a huge benefit, but on the other hand, it's a huge responsibility. – The Beijing company's press service said in an interview with New Atlas. If the system crashes and the "blue screen of death" appears when you try to change lanes on the highway, it is very risky. However, we are confident that our system can work very precisely and is ready to demonstrate this.

Although Futurus tells us it is not time to reveal the names of the automakers who have agreed to work with them, it is entirely possible to expect new details at the upcoming CES 2020. At least you can see the technology in action. And that's when it becomes clear what the latest development is – just another marketing move designed to make money with a hype theme, or a serious cool gadget that will appear in high-end cars over the next few years and then like any top-end technology will be shifted to the mass market. Personally, we would very much like to believe in the second result of the development of events.